Category: welcome

Stop your home groups being home groups

Are your home groups in a rut? Needing something to shake them up? Here’s an interesting idea – stop meeting in each other’s homes. I heard recently of a church was pushing back on the idea of being pushed to the margins. They realised they were colluding with the idea of being invisible to a

Continue reading

Does your church have a long tail?

It’s one of the big theories about the Web.  Chris Anderson first outlined it in his book, ‘The Long Tail’, and the marketing guru Seth Godin riffs on it endlessly.  And it’s so nearly right it’s important to see that it’s completely wrong.   It goes like this: at one time the only way to

Continue reading